[PRNewswire] Cle de Peau Beaute and UNICEF Surpass Half of Three-Year Goal
-- First Year of Partnership Renewal to Empower 5.7 Million Girls through STEM
TOKYO April 30, 2024 /PRNewswire=연합뉴스/ -- Global luxury beauty brand Cle de Peau Beaute and UNICEF have concluded the first year of their renewed partnership, reaching more than 3 million girls around the world, and putting the partnership on track to unlock the potential of even more girls than projected by 2025.
Driving this success is the partnership's Skills4Girls initiatives, which incorporate a range of innovative programs working with and for girls around the world, connecting them to the STEM knowledge and skills they need to be competitive in the 21st century workforce. Globally, one in four girls aged 15-19 years old is neither employed nor in education or training compared to one in ten boys of the same age.[1] The transformative Skills4Girls initiatives are designed to help address this gender inequality.
"Over 90% of jobs worldwide have a digital component, but options remain limited or non-existent for girls, especially adolescent girls, in these male-dominated fields. We are thrilled to see such significant progress made in bridging the STEM gender gap in only the first year of our renewed partnership with Cle de Peau Beaute, and we look forward to continuing our work together to empower the next generation of girls," said UNICEF Director of Private Fundraising and Partnerships Carla Haddad Mardini.
The Cle de Peau Beaute for UNICEF partnership began in 2019 and was renewed in 2023 with the new goal of reaching 5.7 million girls in Bangladesh, China, Indonesia, Kazakhstan, Kyrgyzstan, Lao PDR, Namibia, Niger, Peru, Uzbekistan, and Vietnam by 2025.
To see this impactful work in action, a group of UNICEF and Cle de Peau Beaute representatives, including Ms. Mizuki Hashimoto, Chief Brand Officer of Cle de Peau Beaute, recently visited Bangladesh - one of the partnership's main supported regions - to witness the benefits up close.
"All of us at Cle de Peau Beaute are so proud to see our partnership with UNICEF making such a positive impact on the lives of girls across Bangladesh. It truly was a thought-provoking experience. Our support for the National Curriculum and Textbook Board is transforming the educational system on a national level through redesigned, gender-responsive, skills-based curricula and textbooks that are equipping students for the 21st century," Ms. Mizuki Hashimoto recounted of her experience. "It was also so inspiring to see our work supporting the most vulnerable out-of-school girls who are being empowered by Skills4Girls initiatives, gaining the skills they need to support themselves, their families and their communities. All of this successful work affirms our commitment to education as the key to a better world."
During the visit, the group of Cle de Peau Beaute and UNICEF representatives had the opportunity to meet a Skills4Girls graduate who shared her personal story: "Since childhood, I aspired to learn computer skills, but financial constraints halted my education. Thanks to the Skills4Girls computer training course, I've gained diverse skills and am now working as a trainer myself. I've shattered the belief that girls can't excel because we can achieve anything. No boundaries can confine me now."
Cle de Peau Beaute has pledged the world's largest private sector contribution of US$17.4 million to UNICEF's Gender Equality Program since the partnership started in 2019. This contribution is funded through the brand's global Cause-Related Marketing Campaign, where US$3 from every purchase of The Serum, one of the brand's best-selling products, benefits UNICEF's on-the-ground work.
About Cle de Peau Beaute
Cle de Peau Beaute, the global luxury brand from Shiseido Co Ltd, was founded in 1982 as the ultimate expression of elegance and science. Cle de Peau Beaute means the key to skin's beauty. The philosophy of the brand is to unlock the power of radiance by harnessing makeup technologies and advanced skincare from around the world. Forever guided by an exquisite aesthetic sensibility and intelligence, Cle de Peau Beaute has instilled its products with modernity, enchantment, and dynamism to emerge as an industry leader in delivering radiance so remarkable, it emanates from within. Available in 26 countries and regions worldwide.
Cle de Peau Beaute Official Website: www.cledepeau-beaute.com
Cle de Peau Beaute for UNICEF Landing Page: https://www.cledepeau-beaute.com/int/cpb-for-unicef.html
The Serum Campaign Landing Page: https://www.cledepeau-beaute.com/int/unlockthepowerofgirls.html
Cle de Peau Beaute Official Instagram: https://www.instagram.com/cledepeaubeaute/
About UNICEF
UNICEF works in some of the world's toughest places, to reach the world's most disadvantaged children. Across more than 190 countries and territories, we work for every child, everywhere, to build a better world for everyone. Visit www.unicef.org. UNICEF does not endorse any company, brand, product, or service.
[1] Source: UNICEF. https://www.unicef.org/gender-equality/skills4girls
Source: Cle de Peau Beaute
[편집자 주] 이 보도자료는 자료 제공사에서 제공한 것으로, 연합뉴스는 내용에 대해 어떠한 편집도 하지 않았으며, 연합뉴스의 편집방향과는 무관함을 밝혀 드립니다.
(끝)
출처 : PRNewswire 보도자료
-- First Year of Partnership Renewal to Empower 5.7 Million Girls through STEM
TOKYO April 30, 2024 /PRNewswire=연합뉴스/ -- Global luxury beauty brand Cle de Peau Beaute and UNICEF have concluded the first year of their renewed partnership, reaching more than 3 million girls around the world, and putting the partnership on track to unlock the potential of even more girls than projected by 2025.
Driving this success is the partnership's Skills4Girls initiatives, which incorporate a range of innovative programs working with and for girls around the world, connecting them to the STEM knowledge and skills they need to be competitive in the 21st century workforce. Globally, one in four girls aged 15-19 years old is neither employed nor in education or training compared to one in ten boys of the same age.[1] The transformative Skills4Girls initiatives are designed to help address this gender inequality.
"Over 90% of jobs worldwide have a digital component, but options remain limited or non-existent for girls, especially adolescent girls, in these male-dominated fields. We are thrilled to see such significant progress made in bridging the STEM gender gap in only the first year of our renewed partnership with Cle de Peau Beaute, and we look forward to continuing our work together to empower the next generation of girls," said UNICEF Director of Private Fundraising and Partnerships Carla Haddad Mardini.
The Cle de Peau Beaute for UNICEF partnership began in 2019 and was renewed in 2023 with the new goal of reaching 5.7 million girls in Bangladesh, China, Indonesia, Kazakhstan, Kyrgyzstan, Lao PDR, Namibia, Niger, Peru, Uzbekistan, and Vietnam by 2025.
To see this impactful work in action, a group of UNICEF and Cle de Peau Beaute representatives, including Ms. Mizuki Hashimoto, Chief Brand Officer of Cle de Peau Beaute, recently visited Bangladesh - one of the partnership's main supported regions - to witness the benefits up close.
"All of us at Cle de Peau Beaute are so proud to see our partnership with UNICEF making such a positive impact on the lives of girls across Bangladesh. It truly was a thought-provoking experience. Our support for the National Curriculum and Textbook Board is transforming the educational system on a national level through redesigned, gender-responsive, skills-based curricula and textbooks that are equipping students for the 21st century," Ms. Mizuki Hashimoto recounted of her experience. "It was also so inspiring to see our work supporting the most vulnerable out-of-school girls who are being empowered by Skills4Girls initiatives, gaining the skills they need to support themselves, their families and their communities. All of this successful work affirms our commitment to education as the key to a better world."
During the visit, the group of Cle de Peau Beaute and UNICEF representatives had the opportunity to meet a Skills4Girls graduate who shared her personal story: "Since childhood, I aspired to learn computer skills, but financial constraints halted my education. Thanks to the Skills4Girls computer training course, I've gained diverse skills and am now working as a trainer myself. I've shattered the belief that girls can't excel because we can achieve anything. No boundaries can confine me now."
Cle de Peau Beaute has pledged the world's largest private sector contribution of US$17.4 million to UNICEF's Gender Equality Program since the partnership started in 2019. This contribution is funded through the brand's global Cause-Related Marketing Campaign, where US$3 from every purchase of The Serum, one of the brand's best-selling products, benefits UNICEF's on-the-ground work.
About Cle de Peau Beaute
Cle de Peau Beaute, the global luxury brand from Shiseido Co Ltd, was founded in 1982 as the ultimate expression of elegance and science. Cle de Peau Beaute means the key to skin's beauty. The philosophy of the brand is to unlock the power of radiance by harnessing makeup technologies and advanced skincare from around the world. Forever guided by an exquisite aesthetic sensibility and intelligence, Cle de Peau Beaute has instilled its products with modernity, enchantment, and dynamism to emerge as an industry leader in delivering radiance so remarkable, it emanates from within. Available in 26 countries and regions worldwide.
Cle de Peau Beaute Official Website: www.cledepeau-beaute.com
Cle de Peau Beaute for UNICEF Landing Page: https://www.cledepeau-beaute.com/int/cpb-for-unicef.html
The Serum Campaign Landing Page: https://www.cledepeau-beaute.com/int/unlockthepowerofgirls.html
Cle de Peau Beaute Official Instagram: https://www.instagram.com/cledepeaubeaute/
About UNICEF
UNICEF works in some of the world's toughest places, to reach the world's most disadvantaged children. Across more than 190 countries and territories, we work for every child, everywhere, to build a better world for everyone. Visit www.unicef.org. UNICEF does not endorse any company, brand, product, or service.
[1] Source: UNICEF. https://www.unicef.org/gender-equality/skills4girls
Source: Cle de Peau Beaute
[편집자 주] 이 보도자료는 자료 제공사에서 제공한 것으로, 연합뉴스는 내용에 대해 어떠한 편집도 하지 않았으며, 연합뉴스의 편집방향과는 무관함을 밝혀 드립니다.
(끝)
출처 : PRNewswire 보도자료
